You can spend 3 grand a month on convincing me that you’ve got the best sandwich in the Northern Hemisphere. You can buy a ton of Facebook ads, employ an SEO consultant to get you ranking for “sensational sandwich”, plaster the motorways with 12-foot-high billboards of your delicious toasted delicacy and employ the world’s greatest [...]
Matthew
Get Rich! No Money Down! Zero Cost! Blah blah blah … You’ve got to spend money if you’re a small business owner. Here are the non-negotiables: 1. Household Help If you’re self-employed, you’re not billing your clients if you’re doing the dishes, ironing your pants or taking out the trash. Unless that is your job, [...]
This email went out to the smart folk on my list earlier today. I wasn’t going to share it here, but the feedback has been off the charts, so here it is. (I send a lot of stuff out by email that never goes anywhere else. Be sure to sign up here if you don’t [...]
I’ve got a confession: For the last four months I’ve been working out of a temporary office in a bedroom of an apartment building that is ripe for condemnation. While the builders rip apart my regular residence: new floors, ceilings, electrics, plumbing, bathrooms, kitchen and some heavy-duty wall-dropping and archway-reimagining, I have moved out. My [...]
