It’s not easy to make a living on your own.
It’s MUCH easier to be employed.
It’s easy to absolve yourself of the responsibility of choosing your direction, deciding on your pace and steering yourself towards your own destination.
It’s easy to clock in and clock out and know exactly how much is hitting your bank account at the end of the month.
It’s easy to be a passenger. You can fall asleep in the back seat while the driver stays awake all night, running on fumes and caffeine.
When you’re employed, you have the luxury of following orders.
When you’re employed, you have the beautiful liberty that goes with switching off at the end of the day.
There are always other people who will carry the can for you.
When you’re feeling under the weather, you can phone in sick and you know that the world won’t fall apart. The deals will get done, the orders will be fulfilled and the department will function just as it did before you even existed.
There isn’t a day that goes by when I don’t hark, to some degree, for somebody to tell me what to do. For somebody to say “don’t worry – I’ll take care of that. Take a coffee break.”
I’d be lying if I said it was any different.
And all of us self-employed folk feel like that from time to time. (Yes, even those client-getting experts you look up to for advice and encouragement.)
Running your own business is not always easy or fun.
Like running a marathon, it can be thoroughly miserable, intimidating and painful.
But when you reach the finish line, you know why you did it.
The thing is, in business, there isn’t always a clear finish line. You can’t always measure your successes tangibly and reward yourself with a steak dinner, ice bath and a bottle of Cabernet.
Which is why we’ve put together the Project Program.
It’s for measuring something specific. It’s for celebrating the success of achieving an important goal.
It starts next week and it’s for you if want the structure and accountability to help you succeed, to help you remember why you got into business in the first place, and to get some serious doing done.
We’ll make the hard part of running of your business just that little bit easier.